This past week we received word that HealthEd has been named a finalist for the 2012 MM&M Awards in the category of Best Multichannel Campaign, Large Client Organizations for the Xeloda Multichannel Patient Adherence Campaign. We’re excited!
The MM&M Awards recognizes the most creative communications in the pharmaceutical industry. Hundreds of entries in over 24 categories were judged by a panel of 100 industry thought leaders, which makes being a finalist that much more fulfilling. The multichannel marketing categories are highly competitive and HealthEd will be in the running with much larger integrated agencies including Edelman and DraftFCB. Gold and silver winners will be announced at an awards gala in October. (The list of all finalists is online.)
So far this year, HealthEd has won 3 Web Health Awards and our people and work have been nominated for several others. It’s a testament to our point of view, that a collaborative team and the knowledge of how to apply health education principles can create breakthrough ideas which help both patients and clients.
Mary Lou Szekeres
Client Development Manager
HealthEd
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